The He-Man effect: how American toymakers sold you your childhood
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Subjects
Subjects
Child consumers
Child consumers -- United States -- History -- 20th century -- Comic books, strips, etc
Comics (Graphic works)
Corrupt practices
Graphic novels
History
Marketing
Moral and ethical aspects
Nonfiction comics
Psychological aspects
Social issue comics
Television advertising
Television advertising -- Moral and ethical aspects -- Comic books, strips, etc
Toy industry
Toy industry -- Corrupt practices -- Comic books, strips, etc
Toy industry -- Moral and ethical aspects -- Comic books, strips, etc
Toys
Toys -- Psychological aspects -- Comic books, strips, etc
Toys -- United States -- Marketing -- History -- 20th century -- Comic books, strips, etc
Child consumers -- United States -- History -- 20th century -- Comic books, strips, etc
Comics (Graphic works)
Corrupt practices
Graphic novels
History
Marketing
Moral and ethical aspects
Nonfiction comics
Psychological aspects
Social issue comics
Television advertising
Television advertising -- Moral and ethical aspects -- Comic books, strips, etc
Toy industry
Toy industry -- Corrupt practices -- Comic books, strips, etc
Toy industry -- Moral and ethical aspects -- Comic books, strips, etc
Toys
Toys -- Psychological aspects -- Comic books, strips, etc
Toys -- United States -- Marketing -- History -- 20th century -- Comic books, strips, etc
More Details
Contributors
First Second (Firm) Publisher
ISBN
9781250261403
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